Marketing & SEO – SWISS21

E-commerce and marketing

Get your online store sales going with the help of marketing.

E-commerce and marketing

Get your online store sales going with the help of marketing.


Plan. Analyze. Execute.

Want to launch targeted marketing campaigns?

Welcome to 21.Commerce – your tool for marketing & SEO.





Attract attention


Chat with your customers, analyse search queries or give away vouchers. Based on the search queries, you can quickly see which articles your customers would like to see in your shop. 21.Shop also automatically creates SEO-friendly URLs and defines meta tags. You have the option of adding item ratings to your shop and scheduling promotional items. The video shows how to enter a promotion price and a promotion category.


Overview of functions

The most important functions of 21.Shop and 21.POS at a glance. Thanks to a simple, logical structure and an intuitive tool, you can propel your company forward.


Omnichannel sales function (cross-selling)


Search query analysis (E-Commerce Plus add-on)


Meta tags (SEO)


Chat integration (from Basic subscription)


Discounts & Gift Certificates (E-Commerce Plus Add-on)


Item Valuation (E-Commerce Plus Add-on)


Sitemap generator


Sales / Promotions



FAQs Marketing & SEO

We answer the most frequently asked questions here. Fast and uncomplicated.

Can I get in direct contact with my customers in the online shop?

In addition to a simple contact form that can be integrated into the store, you also have the option of integrating a chat from the Basic subscription.

Can my customers rate the items in my shop?

In order for your customers to rate your items in the online store, you need the Item Rating feature of the E-Commerce Plus Add-on. This allows you to add a rating and a comment to any product.

Can I create vouchers for my customers that they can then redeem in the online shop?

Yes, with the E-Commerce Plus add-on you can create coupon codes that your customers can use in the online store or POS. The function also offers the possibility to sell voucher items.

Help & Support


Frequently asked questions, knowledge base articles and tutorials can be found in our Help Centre. Our dedicated support team and experts are happy to answer any further questions you may have.

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